Girls in Expertise: Taylor Waldon

GiveWP’s Digital Content material Advertising Supervisor on staying current, appreciating tech, and the way a love of tales drives her work.

Women in Technology - Taylor Waldon
“I like the entry that I’ve in tech to study new applied sciences and coding languages,” Waldon says. “I’m not a developer, however working carefully with them is one in all my favourite issues. I could make extra knowledgeable advertising and marketing selections by understanding the expertise behind our merchandise.”

Taylor Waldon runs on journey and tales. “I’m a narrative junkie,” she says, “and I like to stay them. Typically, this will get me into hassle, nevertheless it’s at all times well worth the story I can inform in a while!”

Waldon spent her childhood in Southern California in a small nation city within the suburbs of San Diego. “I used to be shocked the primary time I noticed a horse crosswalk button. They’re about head-height above the traditional button,” she says. It was a spot the place everybody knew everybody, and highschool sports activities have been a town-wide occasion.

An avid soccer participant at elite SoCal golf equipment, Waldon spent a lot of her youth coaching or enjoying in tournaments. Then, as a teen, she bought her first style of promoting whereas working part-time at her mother or father’s restaurant. “My first true advertising and marketing job was as their social media supervisor,” she says, “again when social media advertising and marketing was model new.”

Ultimately, Waldon earned an undergraduate diploma in English Literature and a Grasp’s in Worldwide Relations. After faculty, she labored in advertising and marketing in a wide range of industries together with meals service, RV gross sales, and plumbing provide.

Now at GiveWP, Waldon will get to place her love of tales to make use of. “I get to see a ton of tales from great nonprofits, individuals, and my coworkers,” she says. “That is my favourite a part of my job.”

Waldon is the Digital Content material Advertising Supervisor at GiveWP. “I clarify my function to individuals outdoors the tech business as both ‘I do advertising and marketing’ or ‘I’m a author,’ relying on who I’m speaking to.” It’s a job that gives glimpses into the tech world, which Waldon appreciates.

“I like the entry that I’ve to study new applied sciences and coding languages,” she says. “I’m not a developer, however working carefully with them is one in all my favourite issues. I could make extra knowledgeable advertising and marketing selections by understanding the expertise behind our merchandise. It surprises me how a lot advertising and marketing and growth have to work collectively to create a product that folks need. With out that connection, there are gaps in options customers need, or entrepreneurs can promote. Earlier than working in tech, I by no means considered this connection.”

In her profession journey, one in all her proudest accomplishments has been receiving her Grasp’s Diploma in Worldwide Relations from the Faculty of Worldwide Service at American College. One other spotlight got here from her temporary profession in worldwide applied sciences when Waldon spent a month in Africa together with her former employer. “The GiveWP 100K get together in January 2021 was one of the crucial enjoyable and profitable occasions I’ve ever helped put collectively,” Waldon says. “We held it in Collect City, a digital area the place individuals join in a Zelda-like ambiance together with Zoom video integration. This was additionally once we launched the GiveWP Swag retailer. This mixture of occasions helped us preserve greater gross sales within the first few months of 2021.”

When requested about influences on her profession journey, Waldon says it isn’t a matter of who a lot as what. “Turning into completely disabled on the age of 18 restricted a lot of my choices,” she says. “I wished to be an intelligence agent, which is why I bought my Grasp’s in Worldwide Battle. To do that, I might be part of the navy as an officer after grad faculty. Nonetheless, my again damage prevented this and made it in order that I wanted to search for a job with flexibility and stability. Fortunately, I discovered my method there with the tech business, which was far more accessible for a distant employee the place individuals have been already used to this working atmosphere.”

Waldon tries to remain current and stay every day to the fullest. “I had an epiphany after I was in school. After spending my whole school life preventing a again damage, a health care provider sat me down and instructed me my high quality of life would solely deteriorate from that time on,” she says. “He wished me to stay my life to the fullest earlier than my mobility declined much more. So, I did. I offered my home, purchased an RV, and hit the street after I was 22. I stay for the second since you by no means know when the moments will cease.” Waldon lives in an RV with two canine and is presently writing a memoir. She additionally has a podcast referred to as “The Legend of CA Man.”

As for the way forward for ladies in tech, Waldon doesn’t doubt that the alternatives are wealthy. “Practically each career that has been male-dominated up to now has finally change into extra of a women-dominated business. For instance, promoting and advertising and marketing was once a person’s world. Now, the bulk are ladies. The identical goes for instructing and philanthropy. As extra ladies enter this workforce, there will probably be extra alternatives for different ladies.” She encourages younger ladies to discover tech and science fields. “Even in the event you don’t go into the sphere of expertise, having the data and the skillset to get began is a bonus in any profession path.”


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